A wishlist lets customers save products they want but are not ready to buy. They come back to it later, they share it with friends and family before gift-giving occasions, and they receive targeted reminders when a wishlisted item goes on sale. Yet most Shopify themes do not include a wishlist natively.
This guide explains how to add a wishlist to your Shopify store without touching your theme code.
Why a Wishlist Increases Shopify Revenue
- Reduces bounce on undecided customers — instead of leaving, they save and return
- Provides intent data — wishlisted products tell you what customers want but have not bought yet
- Enables back-in-stock recovery — notify customers when wishlisted out-of-stock products return
- Drives gift purchases — shared wishlists convert friends and family into buyers
- Reduces cart abandonment — customers save items they are not ready for today rather than abandoning entirely
How to Add a Wishlist in Minutes
Install FoldSpans Wishlist Plus
FoldSpans Wishlist Plus adds a wishlist button to every product page, a dedicated wishlist page for each customer, and sharing functionality — all without editing your theme. Install from the Shopify App Store.
Configure the button appearance
Choose where the wishlist button appears: next to the Add to Cart button, on product cards in collections, or both. Customise the icon (heart, star, bookmark) and the label text to match your brand.
Set up the customer wishlist page
A dedicated wishlist page is created automatically. Customers access it from a link in the header, footer, or account area. The page shows all saved items with current prices and availability.
Enable sharing
Allow customers to share their wishlist via a unique URL. This is particularly valuable around gifting occasions — customers share their wishlist and recipients can buy directly from it.
Works with Any Shopify Theme
FoldSpans Wishlist Plus uses Shopify’s App Block system to inject the wishlist button — no liquid edits required. It works with Online Store 2.0 themes and most legacy themes.
Frequently Asked Questions
Does it work for guest customers?
Yes. Guest wishlists are stored in the browser. If the customer creates an account, their wishlist can be merged into their account for persistent access across devices.
Can I see which products are most wishlisted?
Yes. The app dashboard shows wishlist data by product — useful for identifying high-intent products that are not converting and may need a price adjustment or restock priority.
Will adding the app slow down my store?
FoldSpans Wishlist Plus loads asynchronously and does not block page rendering. Impact on Core Web Vitals is minimal.
Install FoldSpans Wishlist Plus to add a wishlist to your Shopify store — no code, no theme edits, works in minutes.
